Database is the basic platform on which success of most business depends, whether they are small scale or large scale. Your business too must have your own customer database, but how old is it?
The most problem faced by every business running out there is the cluttered database that is either outdated or incomplete. Research shows that in every 3 months about 30% of the data collected by your business becomes obsolete. Still most of the business keeps using them and expect a good return too!
If you want your business to be different then you must invest your time in database validation. If you feel you are not good enough in it, get to Technogenesys, who are professional in providing database validation services. We are here to validate your existing database by replacing the incorrect ones, filling up the missing ones. For this we take varied steps that will help us provide you the right data validation services.
Challenges faced related to Data validation
You must have gathered a lot of data after employing much energy and resources but if they are more than 6 months old you may face the below mentioned challenges.
- Presence of redundant and incomplete records.
- Email lists that seems unproductive.
- Not getting desired results from marketing campaigns as they are sourced from irrelevant database
- It becomes tough to manage or complete the present database.
- Cleansing of the database is not done as which data is redundant is unknown!
- Presence of duplicate data that is tough to verify.
These are some of the challenges that may come in your way when you start working with your data. When these database becomes dirty, that is they are not refined, you will find that your marketing efforts are failing. Even the lead generation efforts will also seem outdated as the data you gather from the database becomes obsolete.
We at our end take care of these issues and ensure that you have perfectly complete and correct database.
How database validation will help
When the database is refined the redundant data is removed. Once these inaccurate data is removed your marketing efforts becomes more effective. You will find your sales team is saving a lot of time as they do not chase contacts that are irrelevant to your business presently. Selling to the prospects on the new lists will increase in probability. And you will find your sales team more energetic as they are getting better results.
Updated data will enhance the productivity of different departments of your organization. It will reduce the cost too as no calls will be made to prospects who are outdated.
From our end TechnoGenesys provide professional services in database validation. We remove the duplicate data. We analyses and find out the missing data. After every entry is completed we have team who call up personally and validate the records thus makes the information updated.
Our team of data validation works with your business data and refines it to provide you the best services.